California Stone Fruit Update


Sponsored Message
Water For All Learn More

Thu. June 14th, 2012

Jeff Simonian, Sales Manager, Simonian Fruit<hr class="legacyRuler"><hr class="invisible minimal-padding">Currently we are harvesting in the San Joaquin Valley, more specifically in the Fowler and Laton areas. We are currently harvesting apricots, yellow peaches and yellow nectarines. Weather has been great. We had that rough weather a couple months ago where we got all that hail, but its been wonderful and its been warm but not too warm. No complaints. Supply is good. Estimates have been hit and things are going smoothly. Everyone has been happy so far and we have a lot of nice eating fruit. Brix level is higher this year and we would like retailers to keep promoting, all the way through September and into October.<hr class="legacyRuler"><hr class="invisible minimal-padding">Justin Bedwell, President, Bari Produce<hr class="legacyRuler"><hr class="invisible minimal-padding">We are currently harvesting peaches and nectarines. We just finished our apricot crop and we will get going with a few plums here probably by this weekend or next week. All of our fruit comes out of Fresno and Tulare County and are all packed in Reedley. Weather has been great recently. Its been sunny, not a cloud in the sky. Its been great. We expect good production and constant production. Everything is going great for California stone fruit and with 4th of July on the way, that's the time to promote it. That will be the best fruit of the year. Get it in, get it fresh. They'll have a lot of foot traffic going through there buying for all those 4th of July barbeques. Keep moving California stone fruit. <hr class="legacyRuler"><hr class="invisible minimal-padding">Jeannine Martin, Director of Sales, Giumarra Reedley<hr class="legacyRuler"><hr class="invisible minimal-padding">Currently we are harvesting peaches, both yellow and white; nectarines, both yellow and white; and plums, red and black. We harvest right in the heart of the San Joaquin Valley, Reedley and Dinuba, California. Currently demand exceeds. Industry supply is less due to weather. Due to that, market has remained steady, with prices in the double digits and continuing to hold. Retailers need to work closely with their stone fruit suppliers and plan around volume and availability.<hr class="legacyRuler"><hr class="invisible minimal-padding">