MIAMI, FL - WP Produce is turning misconceptions about its Desbry® Tropical Avocados on their head by giving buyers and shoppers a reliable supply of the fruit. Although mistaken for a genetically modified variety, the supplier is on a mission to show consumers that the larger-sized avocado is actually non-GMO, organic, and naturally slower to oxidize, delivering on retailer demand.
“While some of our customers are very familiar with Tropical Avocados, others see them as an exotic item, which is also popular, but there can be the misconception that they are genetically modified because of the much larger size; when in fact the Tropical Avocado is the original avocado dating back many centuries ago,” shared Christopher Gonzalez, Vice President of Sales, WP Produce. “With our Desbry Tropical Avocado, these beauties are naturally grown, naturally ripened, and non-coated for a pristine product.”
WP Produce offers a dependable supply of Tropical Avocados by sourcing from quality-driven farmer family partners that have been growing the same products for generations. According to a release, this ensures ideal growing conditions and peak ripeness.
Despite a lower-volume Florida season due to laurel wilt disease and over development, sourced growers provide the best quality while following a strict food safety program with traceability from the grove of origin.
“Our Desbry Tropical Avocados are naturally slower to oxidize and also offer a longer cut life supporting consumer demand for pre-cut and ready-to-go healthy fruit options,” adds Desiree Pardo Morales, VP of WP Produce and Founder of direct-to-consumer sister company Tropical Fruit Box. “The end-user customer buying at retail or online appreciates the convenience of the larger size, unique texture, firmness, taste, and versatile recipe applications of Tropical Avocados.”
The provider offers its customers a year-round supply of Tropical Avocados by importing from the Dominican Republic, complementing Florida’s off season. This presents retail and foodservice customers with the benefit of contract pricing, forecasting accuracy, and a commitment to year-round inventory.
Reach out to a WP Produce representative today to get Desbry Tropical Avocados on your shelves.
