Ready Pac New Bistro Bowl Salad Line Consumer Promotion


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Thu. September 26th, 2013 - by Sarah Hoxie

<p>Ready Pac Foods is urging its tech-savvy consumers to help promote usage of its Bistro® Bowl Salad line this fall through a social media photo contest.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">The new social media promotion, launching this week, encourages consumers to sustain their wellbeing initiatives by eating wholesome foods and vegetables provided in Bistro bowls rather than falling subject to traditionally heavy and often indulgent Fall foods, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Ready Pac is asking users to post a photo of themselves with Bistro Bowls using the hashtag #bistrobowl to show how they are making healthy choices with the product. The grand prize winner will receive a $500 VISA gift card.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> “It’s so easy to forget about the importance of health during Fall months because we’re usually adjusting to a completely new routine after summer break. So it’s no wonder that this time of year coincides with pitfalls like flu season, weight gain or seasonal affective disorder,” said Tristan Simpson, Senior Director of Marketing and Corporate Communications at Ready Pac. “When we let our guard down in terms of diet, we open the floodgates to any number of health concerns. That’s why Ready Pac feels it’s so important to remind our consumers of the importance of maintaining their daily intake of vitamins and nutrients during this time, and our Bistro Bowls are the perfect and convenient solution.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Users can submit their photos with Bistro Bowls to enter this Ready Pac contest in three ways:<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">1) Post an Instagram photo tagging Ready Pac @ ReadyPacFoods<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">2) Tweet a photo that tags Ready Pac’s Twitter Account @ReadyPacTweets and uses hashtag <I>#bistrobowl</i><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">3) Submit a Facebook photo on the Ready Pac Facebook page with the hashtag <I>#bistrobowl</i><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.readypac.com" target="_new"> Ready Pac </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">