Avocados from Mexico Hires New Leadership with Kathleen Triou and Maggie Bezart


Sponsored Message
Water For All Learn More

Wed. July 17th, 2013 - by Jordan Okumura-Wright

<p>Avocados From Mexico is welcoming a couple new faces to the agency. The additions to the company's leadership are Kathleen Triou, formerly Vice President of domestic marketing for the U.S. Potato Board, who joins AFM as Chief Marketing Officer, and Maggie Bezart from the Chilean Avocado Importers Association who joins as Vice President, Trade and Promotions. These new hires are effective immediately, according to a press release.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>"Kathleen brings a wealth of experience in the produce industry, and as CMO of AFM, I know she will successfully work to shift the perception of avocados from exotic to everyday to drive consumption," said Tim O'Connor, CEO of AFM. "Maggie brings expertise from the avocado industry, which has provided her with an inside understanding of the challenges and opportunities in the marketplace. With these two key hires, I'm confident we have the best team on board to make avocados the new 'it' fruit."</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>"I am truly in the right place, at the right time," stated Triou. "As the only avocados available year round, Mexican avocados are always fresh, delicious and in season. The consistent quality ensures a good eating experience, and as CMO it will be my charge to ensure consumers know and understand that avocados are not just for guacamole at parties – they can be so much more. I am excited to bring our versatility story to life."</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>A number of hires will also be joining AFM to create an efficient and effective retail team. These professionals include Eduardo Serena, as Retail Market Director based in Illinois, and several regional directors, including: Alejandaro Gavito, based in Texas, Ryan Fukuda, based in California, Oscar Garcia, based in Florida, and Tanya Edwards, based in Georgia. They will be reporting to Maggie.</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p>Congrats to all the new hires at Avocados From Mexico!<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.avocadosfrommexico.com/Index.aspx" target="_new"> Avocados From Mexico </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">