BRONX, NY – Baldor Specialty Foods, a premier ingredient source for NYC’s top chefs, joins the meal kit craze with the the launch of its Urban Roots line of Veggie Side Kits, available at grocery and specialty markets across the Northeast now.
"We wanted to make quick, easy, and good-for-you meal solutions available to consumers everywhere through traditional retail outlets,” says Senior Director of Marketing & Development Benjamin Walker.
Urban Roots Veggie Side Kits are offered in three unique cauliflower rice offerings:
- Chili Cilantro Cauliflower Rice
- Tabouli Style Cauliflower Rice
- Moroccan Spiced Cauliflower Rice
Unlike mail delivery meal kits, Urban Roots Veggie Side Kits offer flexibility at the point of purchase, minimal packaging, and extremely quick cooking (3 minutes maximum) and cleaning times since every meal only needs one pot or pan.
Healthy, easy-to-prepare, and plant-based, these kits are made from scratch daily from the same premium produce and specialty ingredients that Baldor delivers to some of the country’s best chefs, according to a press release.
The perfect sides for two or a meal for one, Baldor’s Urban Roots line of Veggie Side Kits is available now! Follow Baldor on Instagram @meeturbanroots for future product launches, and follow AndNowUKnow for more news like this.
