KINGSVILLE, ON - Del Fresco Pure®, a pioneer in premium greenhouse produce, is proud to celebrate 70 years of greenhouse growing in Canada while unveiling its new sustainable top seal packaging for The Original Cherry Tomatoes on the Vine at SEPC Southern Exposure 2026 in Orlando, Florida, on February 28, 2026.
This latest innovation reflects Del Fresco Pure®’s continued commitment to quality, sustainability, and responsible growing practices, ensuring consumers across North America can enjoy fresh, flavorful produce with reduced environmental impact.
Introducing Sustainable Top Seal Packaging
Del Fresco Pure® is excited to introduce its new sustainable top seal for The Original Cherry Tomatoes on the Vine—designed to reduce plastic usage while maintaining freshness, quality, and shelf appeal. The packaging will be 100% recyclable, with a 26 Micron Laminated top seal, featuring a PET-to-PET structure with a high transparency film barrier with anti-fog. The packaging innovation supports the company’s broader sustainability goals and responds to growing consumer demand for environmentally responsible produce solutions.
“Celebrating 70 years of greenhouse growing is an incredible milestone for our family and our team,” said Ray Mastronardi, Vice President of Sales at Del Fresco Pure®, in the recent release. “As we look to the future, innovations like our sustainable top seal packaging demonstrate our ongoing commitment to responsible agriculture, exceptional flavor, and continuous improvement for our customers and retail partners.”
70 Years of Growing Forward
For seven decades, Del Fresco Pure® has been dedicated to advancing greenhouse technology, sustainable growing methods, and premium produce quality. This anniversary marks not only a celebration of the company’s history, but also its vision for the future of controlled-environment agriculture in Canada and beyond.
Visitors can connect with the Del Fresco Pure® team at SEPC Southern Exposure 2026 in Orlando, Florida – Booth 112 – to learn more about the new sustainable packaging, explore the company’s lineup of organic and conventional greenhouse grown tomatoes, peppers, cucumbers, and beans, and celebrate this significant milestone together.
Companies in this Story
DelFrescoPure®
Located in the heart of Canada’s greenhouse industry, DelFrescoPure®, is a leader in growing and delivering premium…