Domex Superfresh Growers Joins with Shanghai's Lantao to Bring China its First Gala Apples
- by Jordan Okumura
YAKIMA, WA & SHANGHAI, CHINA - Domex Superfresh Growers is sending the first ever shipment of Gala Apples from Washington State to Shanghai this August, under the new agreement made by the company with fruit importer, Lantao.
“As the largest supplier of Gala Apples from the State of Washington, USA, we are honored and excited to have the opportunity to share our growers’ passion for nurturing and delivering safe, nutritious and consistently high quality fruit,” said Robert Kershaw, President of Domex Superfresh Growers. “The apples are grown in ideal conditions in our rich volcanic soil with an abundance of sunshine and sparkling clean water.”
China’s markets were opened for Gala and other apple varieties from the USA by the U.S. and Chinese governments on January 26 of this year. Up until the new Chinese apple protocol, only Washington State Red Delicious and Golden Delicious apples were allowed into the country. It has taken several years of negotiations and the access of China’s Fuji apple to the USA in order to get full-varietal access for all USA varieties to China, according to a press release.
Lantao will use its Shanghai headquarters as a launching point to distribute the Galas throughout several markets in China.
“The Lantao team is from mainland China, so we understand the consumer market in China better than anyone in the fruit import business,” said John Wang, CEO of Lantao. “Our capabilities allow us to reach the various marketing channels in China including e-commerce, supermarkets, fruit stands, push carts, farmer’s markets and small wet markets in all regions in China, not just the big-three cities of Beijing, Guangzhou and Shanghai.”
Lantao is a major importer and distributor of fresh fruit from around the world into China, with distribution locations in Shanghai, Beijing, Guangzhou, Zhengzhou, Herbing, Shenyang, and Qingdao.