<p>FoodLink® and Locus Traxx Worldwide have announced a strategic partnership to provide a single platform for retailers and their trading partners to track fresh shipments from point-of-origin to point-of-sale. Locus Traxx Worldwide provides real time in-transit temperature monitoring, security and GPS location alerts to prevent quality issues during the transportation of fresh food.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> The partnership between FoodLink and Locus Traxx Worldwide brings a first-of-its-kind solution to the fresh food industry, with detailed real-time visibility across a highly fragmented supply chain that can drive significant reduction of waste and improve freshness at the shelf, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> “It is exciting to see the evolution of our industry,” said David Benjamin, CEO of Locus Traxx Worldwide. “Working closely with forward thinking partners like FoodLink makes real-time visibility throughout the supply chain a reality and provides unmatched control over the quality and freshness of their product. This is a real game changer.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> By aggregating relevant real-time supply chain data into a single source with easy-to-use analytics, retailers, and their trading partners can quickly identify and respond to potential problems as products move from field to the store, according to a press release. The information drives higher fulfillment rates and fewer rejections at time of receiving, and enables category managers and merchandisers to more accurately predict the quality and shelf-life of inbound product. The data can have a significant impact on marketing and pricing strategies and lead to a better experience for the consumer. By adding the recently announced “SmartTraxx Go” platform, real-time data can also be applied to any checkout with the click of a button.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Eric Peters, CEO of FoodLink, believes this partnership will change the way fresh food is managed across the supply chain. “Looking forward, there is a second wave of realized value when merchandisers use the quality and freshness data to improve the way they sell products in the store,” he said.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> For more information, attendees to the PMA Fresh Summit in New Orleans can visit both companies at booth numbers 5059 and 5159.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Congratulations to both FoodLink and Locus Traxx on this great partnership!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.foodlink.net/corporate/about" target="_new"> FoodLink </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://locustraxx.com/LocusPages/OurApproach.aspx" target="_new"> Locus Traxx </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">
