Giumarra Vineyards Fall Varieties and New Sweeties Brand Grapes


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Fri. October 4th, 2013 - by Whit Grebitus

Giumarra Vineyards is gearing up for Fall with the traditional Thompson and Crimson grapes along with increased production of Autumn Kings and Scarlet Royals. All will be offered in new handle pouch bags for a unique presentation and grab and go ease.<hr class="legacyRuler"><hr class="invisible minimal-padding">John Giumarra III, Vice President of Giumarra Vineyards Corporation in Bakersfield, California, states, "In addition to our conventional late season varieties we’ve also had very positive consumer feedback from our new proprietary white seedless grape recently named ‘Sweeties.’ The company feels there is tremendous growth potential for this grape in the future not only domestically but around the world,"<hr class="legacyRuler"><hr class="invisible minimal-padding">Sweeties brand grapes are heavy producing grapes with very large size. The fruit has extraordinary length, an awesome crunch and wonderful sweet flavor, hence the name. The variety is picked with a minimum of 18 brix of sugar and can get up to 22 brix quite easily offering a sweetness and flavor that does not overpower. Giumarra Vineyards is licensing the Sweetie to countries such as Brazil, Chile, and Peru among others and hopes to build a consistent brand for retail business year round. For more information and to check out the new Sweeties brand grapes visit Giumarra Vineyards at PMA Fresh Summit in New Orleans, booth number 5454. <hr class="legacyRuler"><hr class="invisible minimal-padding"> Giumarra Vineyards <hr class="legacyRuler"><hr class="invisible minimal-padding">