SANTA MARIA, CA - Brussels sprouts have become an enormously popular food item, as more and more chefs work to include this veggie on people’s plates. Keeping this in mind, Gold Coast Packing added whole and halved Brussels sprouts to its already successful line of specialty cut shredded Brussels sprouts.
“We are so excited to expand our Brussels sprouts offering for our customers,” said Bill Munger, Vice President of Sales and Marketing. “We strive to provide exceptional customer service and convenience from our facility in Santa Maria. Launching additional convenience items will help us meet the needs and requests of our customers.”
According to a press release, the new products launched this spring in anticipation of fall and holiday dishes. As this veggie becomes more of a center-of-plate item, restaurants are seeing the value in pre-cut produce.
“The product development team observed that customers were purchasing more and more Brussels sprouts,” stated Crystal Chavez, Marketing Coordinator. “We saw an opportunity to respond to our customers’ needs and better serve them by creating a full lineup of options, including whole, halved, and shredded Brussels sprouts to make preparing food as easy as can be.”
The Brussels are offered in whole, halved, and shredded foodservice packs in 2x5 and 4x5 lb packs. As demand for these items increases, Gold Coast plans to expand the product to retail.
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