Love Beets Welcomes Chris Horrell as Its New Western Regional Manager
- by Melissa De Leon Chavez
BALA CYNWYD, PA - Chris Horrell has joined the Love Beets team as its new Western Regional Manager.
“I am truly honored to be working with the Love Beets team,” Horrell said in a press release. “They have a great product line with a significant following and are a brand with continual innovation and new concepts.”
Horrell, who brings six years of experience in commodity produce sales from working with Ayco Farms, is part of Love Beets re-emphasis on its focus of the West Coast. As we previously reported, the company is also launching a large U.S.-grown operation in Rochester, N.Y. in the first part of 2016.
"We are excited to have Chris on board with Love Beets,” Joe McGuire, General Manager, commented in the release. “He brings to our organization great experience and a passion to carry our brand's values. We look forward to exciting success in the West for Love Beets.”
Horrell will be responsible for actively managing the Love Beets brand in retail, foodservice, and any other channels of distribution. The company stated that he was greatly successful in building both new and existing accounts previously and expressed confidence he will do the same in this new role.