Mountain View Fruit Sales' Rob Brett Discusses Upcoming Stonefruit Season in Preparation for Southern Exposure


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Tue. February 20th, 2024 - by Anne Allen

REEDLEY, CA - For 30 years, Mountain View Fruit Sales has been known for quality, consistency, and great service. With this mentality in mind, Mountain View Fruit Sales is ready to tackle Southeast Produce Council’s Southern Exposure. With estimations already promising a big season, the company is excited to support current partners and bring on new customers with this larger crop.

Rob Brett, Director of Sales, Mountain View Fruit Sales
Rob Brett, Director of Sales, Mountain View Fruit Sales

“This upcoming season will be our 30th year, and over the course of those years we have built strong relationships with our retail partners and have worked hard and strive toward being ‘More Than Just a Box of Fruit’ to each and every one of them,” shared Rob Brett, Director of Sales.

With a product portfolio that spans citrus, table grapes, and stonefruit, the provider offers its retail partners an impressive assortment of items—all while being a well-respected Californian fixture.

With estimations already promising a big season, the company is excited to support current partners and bring on new customers with this larger crop
With estimations already promising a big season, Mountain View Fruit Sales is excited to support current partners and bring on new customers with this larger crop

“Since we are just wrapping up our citrus season and gearing up for stonefruit to start at the end of April, we will be talking about all things stonefruit and the new crop coming up,” Rob shared of what will be the focus of the show. “With all the changes in the stonefruit sector, there will be lots of questions on supply and availability. We want all of our retail partners to know we will make sure to take great care of them and cover what they need.”

Currently, the company’s stonefruit season is slated to begin seven days earlier than last year—great news for those planning out stonefruit programs for the summer.

Be sure to stop by booth #831 to learn more!

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