On this exclusive interview, Eric Biddiscombe, Senior Director of Field 2 Fork, Produce Procurement for Loblaw, joins me to discuss the Passion for Produce program. Also bringing their wealth of knowledge and experience to this exclusive is Bev Appleby, Canadian Produce Marketing Association, Manager of Government Relations and Education and John Corsaro, Executive Vice President of the Giumarra Companies. With the up and coming industry professionals in mind, CPMA crafted a program that gives them the opportunity to expand their knowledge of the produce supply chain, from “Field to Fork”.<hr class="legacyRuler"><hr class="invisible minimal-padding"> Bev Appleby shares with us her expertise about the education based mentoring program as well as the process for applying to the prestigious program. Passion for Produce runs in concert with CPMA's Tradeshow and Convention and Ms. Appleby takes a moment to talk with us about the delegates and the mentors.<hr class="legacyRuler"><hr class="invisible minimal-padding"> In 2009, Eric Biddiscombe joined the CPMA Board of Directors where he chaired the Education Committee. Mr. Biddiscombe shares with us the conception of the program, his motivations and what Passion for Produce brings to the industry's up and coming leaders.<hr class="legacyRuler"><hr class="invisible minimal-padding"> John Corsaro shares his knowledge on the mentorship aspects of the program with a special emphasis on not only what it brings the delegates, but what it allows the mentors to gain as well. Mr. Corsaro also speaks to the unique experience that Passion for Produce provides the rising stars and the growing industry.<hr class="legacyRuler"><hr class="invisible minimal-padding">www.cpma.ca/en/industry-resources/education-resources/PassionForProduce<hr class="legacyRuler"><hr class="invisible minimal-padding">
