Progressive Produce and Mission Produce Deal Offers Year Round Availability on Asparagus


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Wed. November 20th, 2013 - by Sarah Hoxie

<p> Thanks to Progressive Produce’s acquisition of Mission Produce’s asparagus business and the subsequent increased Mexico and California acreage along with the partnership with Keystone Fruit Marketing, the company is now offering year round availability on asparagus. Progressive packs and sells 11 and 28 lb. bulk in all sizes, along with white asparagus and Tender Tips, and multiple consumer packages including club packs and microwaveable.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> “Our ability to fill our customers’ needs at critical holiday periods, along with creating a four season program, makes us more valuable to our retail and foodservice customers,” says Victor Rodarte, Progressive VP/Owner. “It’s all about our customers!”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Jim Leimkuhler, Progressive President/Owner, says that the Mission deal has also added logistics strength to the company’s program with sales offices in Los Angeles, Walla Walla, Dallas, Vero Beach, Greencastle, PA, and Lima, Peru in conjunction with Keystone Fruit marketing. Progressive is now growing acreage in 3 countries, including critical fields in California and Washington, according to a press release. Recently, the company also added Mission sales manager Cruz Carrera to the Progressive team, who will be working along with Gary Meadows, Cory Stahl, and general manager Don Hessel.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> “We have the resources to help our valued customers grow their asparagus sales and profits as a category partner,” says Jack Gyben, Progressive VP/Owner. “We want to be a key success factor to our valued customers, not just another supplier!”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Leimkuhler adds, “We are committed to Mission’s customers and grower partners. This business is a major focus for us, and with our superior team and Keystone/Progressive partnership, we intend to set a high standard in the Asparagus world, worthy of the Progressive Produce name.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Be sure to look forward to Progressive asparagus all year round!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://progressiveproduce.com/products/americas-asparagus" target="_new"> Progressive Produce </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">