Red Blossom Sales has kicked off peak berry season with an intensified commitment to investing in<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">quality.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Two new managers, Ruben Trevino and Greg Phalen will add greater expertise and geographic<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">coverage to the Red Blossom production team --especially in the management of quality control,<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">food safety and cultural practices. "Greater depth in the field will allow us to work more effectively<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">on providing the best customer service with more frequent field updates, quality control checks and<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">production forecasting."<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Red Blossom has deepened their commitment to providing enhanced customer service from the<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">sales office as well. During peak strawberry season, the sales office hours will extend to at least<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">6 pm, 6 days a week. An expanding Red Blossom truck fleet will enable Red Blossom sales staff<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">to bring greater value to their customers' purchases with streamlined buying and faster, on-time<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">deliveries using Red Blossom trucks. Due to customer demand, Red Blossom has increased their<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">transport capability from five to six, Red Blossom, air ride trucks.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">Most importantly, Red Blossom continues to devote their product focus to flavorful varieties that<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">consumers request. The Albion strawberry is a day-neutral variety with a consistently conical shape,<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">mouth-watering flavor and bright red color. "The Albion variety has great weather tolerance and is<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">less prone to production gaps in the summer season, producing late into the fall."Red Blossom's 2011<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">spring and summer acreage is dedicated to over 85% Albion, which is aproven consumer, and retailer<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">favorite, with its sweet, aromatic flavor and bright, red appeal.<hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">
