Tasti-Lee Gets Trendy, Releases New Products and Packaging
- by Sarah Johnson
LOS ANGELES, CA - New year, new tomatoes? This resolution is spot on for Flavorful Brands LLC, as they just announced its Tasti-Lee® tomato brand has released new products and packaging to stay on-trend for 2019.
Convenience and value are on the minds of the consumer this year, and retailers and producers alike are starting to provide on-trend products to meet demands. The Tasti-Lee brand is no exception, introducing its new grape snacking tomato, Tasti-Wee’s® to the market early this January.
According to the company in a recent press release, “Tasti-Wee’s® have many of the same features as Tasti-Lee, including that great Tasti-Lee flavor, the rich red color, the high lycopene, and the excellent shelf life. Now that great, authentic tomato flavor of Tasti-Lee® tomatoes is available in a snack size.”
Flavorful Brands’ commitment to convenience doesn’t stop there however, as it has also introduced Tasti-Lee and Tasti-Wee tomatoes in pre-packaged 1.25 pound bags. All Tasti-Lee offerings, including organic and conventionally grown tomatoes, will be available in the new bags.
This newly improved and convenient packaging allows consumers to inspect the tomatoes before purchase and provides a new format for retail display. Retailers nationwide will be able to get their hands on the new Tasti-Lee bags and new Tasti-Wee snackable tomatoes early this year.
AndNowUKnow commends Flavorful Brands for reading the consumer trends for 2019 and for putting out new on-trend products and packaging for retailers to primp up their produce displays for the new year.