WP Rawl Kicks Off Holiday Season with Processing Expansion in Florida

Thu. November 21st, 2019 - by Anne Allen

PELION, SC - As we head into the holiday season, what could be better than the gift of leafy greens? Perhaps the news that WP Rawl, grower, processor, and shipper has begun processing leafy greens at its Bunnell, Florida, facility.

Ashley Rawl, Vice President of Sales, Marketing, and Product Development, WP Rawl“Processing in Florida is scheduled to run from now until the first week in January,” said Ashley Rawl, Vice President of Sales, Marketing, and Product Development. “Our ultimate goal would be to make processing continue in Florida year-round. We are excited about the benefits of growing, harvesting, processing, and shipping within the same state.”

In 2013, WP Rawl first broke ground on the farming and packing shed operation in Bunnell, Florida, that included a 34,00-square-foot facility. According to a press release, increase in demand of both conventional and organic products sparked the company’s desire to add additional acreage. After three years, WP Rawl has added its first value-added processing line within the original facility.

Wayne Rawl, President of WP Rawl, gleams happily during the packaging stage, showing off the potential of the 34,000-square-foot facility

The entire production line was built with sustainability in mind, utilizing 75 percent of existing equipment originally used at the main headquarters in Pelion, South Carolina. The new line will support current production capacities as well as offset growing demand for fresh leafy greens this holiday season.

The additional processing facility also brings more production capacity, which allows WP Rawl greater flexibility to service its customers. Current Southeast regional customers could potentially see a reduction in food miles, which allows for fresher product to be received. WP Rawl is thrilled for the ability to have more options to better service its customers and see to their needs.

For the latest in what’s happening in the produce world, keep reading AndNowUKnow.

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