SANTA BARBARA, CA - Two leaders at Apeel Sciences are furthering their careers, as the solutions provider has announced the promotion of Ryan Fink to Senior Vice President of the Americas and the appointment of Marius du Plessis to Chief Commercial Officer in EMEA. In their new roles, they will lead priority business initiatives in their respective markets, utilizing their produce supply chain experience to strengthen the company’s core business.
“We’ve learned a great deal in our first few years operating our commercial business and are making significant shifts in the way we work with suppliers to ensure they are realizing the benefits of our technology,” said Fink. “With the help of improvements to our treatment processes and continued product development, we’ve made it easier and more cost-efficient to operate within our suppliers' packing houses. Many of our early supply partners are also taking advantage of new ways to integrate our technology into their businesses to create more differentiation for the products they offer.”
Fink has been part of the Apeel team for over two years, starting as Senior Director of Major Accounts before becoming Vice President, a release stated. Before coming to Apeel, he worked at Mission Produce for over a decade, ending his time there as the Vice President of North American Operations.
In his new role, Fink is focused on enabling the continued growth of Apeel’s avocado business and new business opportunities for its network of more than 30 avocado, lime, and apple suppliers across the Americas.
Joining the Apeel team with over 20 years of produce experience, Du Plessis will be focused on supporting the continued success of important global partners such as Nature’s Pride, EDEKA, and citrus suppliers in Spain.
“I am very excited to work closely with the leaders in Europe’s fresh food supply chain who are leveraging the additional time provided by Apeel’s plant-based protection to unlock new opportunities for the food system,” commented Du Plessis. “Reducing the environmental impact of our food system is very important. Apeel can directly contribute to support Europe’s F2F objectives by giving suppliers and grocers a better way to manage their channels to drive efficiency and quality and helping to prevent food waste in consumers' homes.”
Du Plessis has experience as a C-level executive at leading fresh produce companies as well as produce branding experience in Jaffa Citrus and Clemegold.
To learn more about these leaders, click here.
We wish them the best of luck as they move into their new positions!