Braga Fresh Welcomes Alisa Teglia and Heather Fuller
- by Jordan Okumura
SOLEDAD, CA - As Braga Fresh and Josie’s Organics continue to push the envelope of fresh produce innovations, the company is welcoming two new faces to the team, Alisa Teglia and Heather Fuller.
Alisa joins Braga Fresh as the company’s Director of Marketing & Brand Strategy, and will focus on building the company’s product portfolio and bringing value and marketing support to client relationships. With Braga’s evolving business model and growing customer base, Alisa will ensure that the company is strategically positioned to effectively and creatively communicate the brand message and vision moving forward.
“I am honored to be a part of the Braga Fresh team, and I am invigorated by the opportunity to have a role in the continued growth and success of such an outstanding family-owned company,” Alisa said.
Previously with Grimmway Farms as the company’s Marketing Manager for over ten years, Alisa brings a unique and informed perspective to the company as well as a wealth of knowledge and expertise.
Heather joins Braga Fresh as the company’s new Sales Specialist and Account Manager. In her new role, Heather will focus her energy on new business development and the expansion of key accounts.
Heather kicked off her career with the Markon Cooperative Inc. where she worked as a field inspector monitoring a private label program with major grower/shippers. She then moved to the purchasing department as a Product Group Manager managing commodities ranging from lettuce and mixed veg to potatoes, onions, and apples, fruit and specialty. From there, Heather moved into account management, all within her eight years with Markon. Heather also brings experience from her time with Cal Organic Farms.
“I am excited to join an outstanding team of professionals, where quality product and strong relationships define our growth and vision for the future,” Heather shared.
The current Braga Fresh company represents the third generation of Bragas who have farmed the land in the Salinas Valley. Braga Fresh continues to grow at the forefront of the fresh produce industry, in both organic and non-organic vegetables.
“Alisa and Heather, along with their combined experience and expertise, will be great assets for the future growth and success of Josie’s Organics,” stated Rod Braga, President and CEO. “We are excited to have both as contributors on the Braga Fresh team as we continue our growth, while keeping our focus on maintaining our established integrity, quality, customer service, and care we are known for.”
Congratulations to both Alisa and Heather on joining the Braga Fresh team, and to Braga Fresh on these new company additions!