Father’s Day, Grilling Season and Clean Water. June Gives Shoppers More Reasons to Reach for Water For All Mangos; Continental Fresh's Albert Perez Comments

MIAMI, FL - With grilling season well underway this month, Father's Day provides a prime promotional window for the produce department. Water For All mangos from Continental Fresh help retailers make a strong appeal to value-minded shoppers who want to bring more good to the table. It’s a simple way to make Father’s Day even more meaningful.

The Miami-based importer distributes mangos and butternut squash under its Water For All label. This program directs a portion of the proceeds from every sale to its partner organization BLUE Missions, a nonprofit that builds clean water and sanitation projects in remote communities throughout Latin America.

For dads who like a little adventure at mealtime, Water For All mangos provide a taste of something extraordinary and unique. Grilled mango has become a popular ingredient for summer cookouts, as a pairing for protein, mixed or blended into salsas or served in a tropical salad. Peak-season fruit is available now, and it’s combined with a narrative that moves mangos—and hearts.

Water For All mangos have traveled to stores from farms that have partnered with Continental Fresh for decades. Continental Fresh delivers peak produce that’s grown fresh, delivered ethically, and designed to change lives. For shoppers who want the best for Dad, it’s hard to beat Water For All mangos.

“A company's mission should include making the world better,” said Albert Perez, CEO of Continental Fresh, in the recent release. “Father's Day is a moment when shoppers are already engaged in a special day of caring for and honoring Dad. We want to give retailers a way to add even more meaning to ordinary meals and celebrations.”

Water For All produce is making an impact. So far, the program has connected more than 42,636 people to clean water. It’s also brought improved sanitation to more than 13,694 people.

For retailers preparing a Father's Day display, Continental Fresh offers a free retail tool kit at continentalfresh.com/retail-toolkit. It includes point-of-sale signage, content for social media, and other materials. The company also offers Water For All labeled squash, along with cucumbers and sweet peppers to round out Father’s Day sets, grilling promotions and shopper tables.

Visit continentalfresh.com to contact the sales team about Water For All produce and other products from Continental Fresh.