LOS ALAMITOS, CA – Frieda’s Specialty Produce is gearing up for back to school with produce that is ‘Very Cool for School.’
"As it turns out, children are very adventurous when it comes to trying new foods," said Karen Caplan, President and CEO of Frieda's. "They love to explore new fruits and vegetables out of curiosity, and we are lucky to partner with schools that nurture their interest and introduce them to specialty produce."
Frieda’s has found that items like Asian Pears, Jicama, Veggie Sweets, and Baby Apples are a big hit with kids. The company also supports the USDA Fresh Fruit & Vegetable Program and has worked for many years to bring specialty items to schools, according to a press release.
"We are also honored to have many wholesale partners across the country who supply specialty produce to school programs and continue to support our mission to change the way America—in this case, young America—eats fruits and vegetables," continued Caplan.
Frieda’s program has introduced over 400,000 students across the U.S. to Rambutan, Edamame, Starfruit, Dragon Fruit, Blood Oranges and many more specialty fruits.