GoldenSun Insights (GSI) Names Seasoned Retail Veteran Andrew Kerr Vice President of Category & Growth; Randy Riley Shares

CINCINNATI, OH - Co-owners Randy Riley and Jason Fuller announced the addition of Andrew Kerr as Vice President of Category & Growth, bringing more than 22 years of Kroger leadership experience to the firm and expanding GoldenSun Insights’ collective retail expertise to more than 114 years.

Kerr’s appointment represents another milestone in GoldenSun Insights’ continued evolution as a strategic partner to the produce industry. Having held leadership positions in promotional planning, category management, merchandising, and retail operations for one of the nation’s largest grocery retailers, Kerr brings firsthand knowledge of how retailers evaluate opportunities, build categories, and drive performance.

“Retail has never been more complex, and our clients need partners who understand how decisions are made inside the retailer’s four walls,” said Randy Riley, Co-Owner of GoldenSun Insights, in the recent release. “Andrew has spent his career helping drive performance for one of the most influential retailers in the country. His addition elevates our ability to help clients build stronger retail strategies, create more compelling category stories, and ultimately grow their business.”

In his new role, Kerr will lead GSI’s category management, analytics, project management, and business development functions while helping clients further align their strategies with retailer expectations and marketplace realities.

“Adding Andrew is more than bringing on a talented executive; it’s another investment in our vision for where GoldenSun Insights is headed,” said Jason Fuller, Co-Owner of GoldenSun Insights. “We’re building a team with unparalleled retailer knowledge and industry experience. When clients work with GSI, they’re getting guidance from professionals who have sat in the retailer’s seat, managed the categories, and understand what drives decisions at retail.”

As the produce industry continues to evolve, GoldenSun Insights remains focused on helping clients navigate change, strengthen retailer partnerships, and uncover new opportunities through data-driven insights and real-world retail expertise.