<p>Now is the perfect time to start planning for some holiday produce promotions. Strawberries, for example, are plentiful right now.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Kyla Garnett, Marketing Manager for Naturipe Farms tells AndNowUKnow that the best time to begin Easter promotions is early in the week preceding the holiday. She was confident that Naturipe berries provide a great promotional opportunity for retailers; not just strawberries, but also blueberries, blackberries and raspberries. Right now, Naturipe has excellent volumes of berries with great color and quality.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Also, Naturipe offers a unique 'bouquet package' of long-stem strawberries as an alternative to long-stemmed roses. These could make a great gift for Mother's Day as well.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img width="500px" class="small-cropped-image" src="https://cdn.andnowuknow.com/legacySmallCroppedImages/hi-res_bouquet_pack_1.jpg" alt="Holiday Berry Promotions for Easter and Mother's Day" /></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>While weather predictions are only perceived to be accurate up to 5-6 days in advance, things look great for the foreseeable future.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Berry volumes are strong industry-wide. "The industry as a whole is about 5 million trays ahead of the same time last year and we are all gaining on that number each week. At California Giant, we expect about a 15% increase over last year," Cindy Jewell, Director of Marketing for California Giant Berry Farms tells AndNowUKnow. "Pricing at this point is remaining strong and we hope for increased demand as receiving markets in the east begin warming up with spring weather and the spring holidays approach."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">With Mother's Day approaching soon after Easter this year, retailers are encouraged to continue charging ahead with promotions by simply changing out the placards from one holiday to the next.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">This year, Easter is on April 20th and Mother's Day is May 11th.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.naturipefarms.com/target="_new"> Naturipe Berries </a><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://calgiant.com/" target="_new"> Cal Giant Berries </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
