Los Alamitos, CA
Frieda’s is introducing “The Stokes Purple® Sweet Potato”, just in time for fall.
The California grown spud features a purple skin and deep purple flesh, high in antioxidants. The purple color is intensified when cooked, and like most sweet potatoes, The Stokes Purple® has a low glycemic index, essential for weight watchers and diabetics.
“When we seek out new products, we look for unique fresh items that will excite and inspire people to cook,” says Karen Caplan, President and CEO. “The Stokes Purple® Sweet Potato has the beauty, the flavor and health benefits that consumers are looking for.”
Frieda’s newest addition differs from other sweet potatoes and yams in its flavor and texture, offering a dryer, denser and richer taste.
The company will debut The Stokes Purple® Sweet Potato later this month at PMA.
Frieda’s
