Nature Fresh Farms' Stephanie Swatkow Recaps Southern Exposure 2022
ONTARIO, CANADA - Getting a new look is the perfect excuse to strut your stuff—my latest wardrobe refresh can tell you why. Nature Fresh Farms recently hit the trade show floor with a fresh face, showcasing its recent rebrand at the Southeast Produce Council’s Southern Exposure.
“We were excited to return this year in person to give attendees an exclusive look at our new branding and packaging and reveal the transformation Nature Fresh Farms has undergone over these last couple of years,” said Director of Marketing Stephanie Swatkow. “The new branding is intended to truly express who Nature Fresh Farms is by differentiating the brand and resonating with our customers and consumers. It was an excellent opportunity to introduce ourselves to attendees through a new branding that reflects who we are.”
Nature Fresh Farms’ recent rebrand came along with a new packaging transformation as well. With a refreshed look and a message that brings consistency, boldness, and a memorable experience, the company has now positioned itself for its next phase of growth by linking up with partners new and old at Southern Exposure.
“At any show, we look forward to forging new relationships with our current and prospective retail buyers. Our participation gave us the opportunity to meet up with customers and attendees and introduce them to our new branding and our outstanding products!” Stephanie told me. “Our purpose, culture, people, products, innovation, and of course, our story are what set us apart, and we are eager to show how we’re doing our part in making change happen and growing for a kinder future.”
As the produce industry is a large network of friendships and relationships between suppliers and buyers, Stephanie shared that Southern Exposure was a great place to meet and gather.
“We always look forward to attending this show, with amazing attendance and a lot of retailers from all over the country! The culture at Southern Exposure is unique to other industry events, with a heavy focus on creating valuable connections and bolstering existing relationships in an engaging and intimate atmosphere,” Stephanie concluded.
We at ANUK will continue bringing you the latest event insights as they come across our desks, so stay tuned.