LEAMINGTON, ON, CANADA - With three Chef’s Choice Awards and a collection of 1st, 2nd, and 3rd place awards, it’s safe to say Nature Fresh Farms is reflecting on a successful outcome at the 17th annual greenhouse competition. As the company flexed its prowess in greenhouse farming, Nature Fresh was recognized for the quality, flavor, and overall consumer experience in the pepper, cucumber, tomato, and berry categories.
“It is an incredible honor to see our team recognized for the investment we make in creating products that are high-quality and flavor-forward,” commented Matt Quiring, Senior Vice President, Sales and Marketing. “It is a testament to the passion and expertise of our team, who consistently strive to exceed expectations and set new standards of quality in greenhouse farming.”
Quiring went on to note that for consumers, retailers, and foodservice partners alike, flavor is king, and Nature Fresh Farms has put extensive research and testing into its taste-focused programs.
Nature Fresh took home the following awards at the competition:
- Chef’s Choice English Cuke
- Chef’s Choice Organic Red Bell Pepper
- Chef’s Choice Roma on the Vine
- 1st place Orange Bell Pepper
- 1st Place Roma on the Vine
- 1st Place Cocktail Tomato
As a press release shared, the grower also received acclaimed credit for products including its Sweet S’NAPS™, Blackberries, Orange Cherry on the Vine Tomatoes, Hiiros™ Tomatoes, Razzes Raspberries, Tomatoes on the Vine, and Mini Cukes.
“We’re always working on enhancing the consumers' eating experience through growing unique and exclusive varieties that challenge the standard varieties in the market and help differentiate the product offerings for retail and foodservice partners," added Quiring. “These awards serve to highlight that the effort our team puts into everything from seed selection to consumer trials helps us to continue to deliver superior product.”
As part of the annual competition, expert judges—including representatives from the Ontario Ministry of Agriculture & Rural Affairs, grocery store produce managers, chefs, and other industry professionals—conducted blind taste tests to evaluate all entries in the competition and award honors based on a myriad of criteria including product quality and flavor. To read more, click here.
A huge congratulations goes out to Nature Fresh Farms on its continuously evolving greenhouse prowess! Here’s to many more awards!
