CASTROVILLE, CA - We are just days away now from the International Fresh Produce Association’s (IFPA) Global Produce & Floral Show, and we can feel the excitement here at ANUK. We were especially intrigued to learn that Ocean Mist® Farms will be debuting a new 30’ x 30’ booth at the event.
“Our new booth is an enhanced reflection of our rich farming heritage and provides the perfect platform to demonstrate our industry leadership in the fresh artichokes segment,” said Senior Director of Marketing Mark Munger. “The new booth’s layout—with its sleek lines and improved flow floor plan—will display Ocean Mist’s comprehensive product line in a stylish environment emulating the feel of a European outdoor market. This new layout will also include a larger footprint to feature our value-added items—about one-third of the booth’s total merchandising area.”
Ocean Mist has established itself as a leading artichoke grower with high brand recognition. After many years of honing its expertise, the supplier is now host to a diverse portfolio of products.
In addition to showing off its new trade show look at the Global Produce & Floral Show, Ocean Mist will be exhibiting many of its offerings inside booth #3485.
“We felt it was important to better showcase our value-added products, which are the fastest-growing segment of our business,” Director of Supply Chain and Compliance Glen Alameda noted. “Ocean Mist has continued to invest in the expansion of our value-added program with infrastructure expansions, new machinery, additional production shifts, and overall capacity to bolster and grow production. Along with increased volumes, exciting line extensions and innovations are in process and slated for launch in 2024—our centennial year.”
Jeff Hutterer, Director of Value-Added Sales, also commented on the company’s upcoming IFPA showcase.
“One message we are sharing with our retail and foodservice customers is that, whether packed in our label, or theirs, we are a reliable and rapidly growing value-added partner,” Hutterer stated in a press release. “We are unique in that nearly all the produce we process for our value-added program comes from our own farms. Our customers recognize Ocean Mist Farms for our consistency, variety, and ability to regularly deliver on our Gold Standard quality, which they can expect from our value-added programs as well.”
Be sure to check out Ocean Mist’s new setup at booth #3485!
