LONG BEACH, CA - To kick this week off, a strategic partnership was announced between Royal Madera Vineyards and DLJ Produce. This collaboration marks a stride toward innovation as the two California growers come together to consolidate farmland and sustain long-standing family farms.
"This partnership with DLJ Produce marks a new chapter in our journey, one that honors our past while paving the way for a future rich in tradition and innovation,” said Matt Cerniglia, third-generation Grower and Operations Manager of Royal Madera Vineyards. “We're excited to bring our collective vision to life, ensuring that the legacy of Royal Madera Vineyards continues to thrive."
This collaboration unites over 30 years of shared history and commitment to quality, customer satisfaction, and sustainability, a release stated. It symbolizes a milestone for both companies in the heart of California's Central Valley.
DLJ Produce is set to integrate new state-of-the-art processes into Royal Madera Vineyards’ operations. The company will help modernize the grower’s operations by implementing advanced packing technology and other innovative practices that complement and elevate Royal Madera’s philosophy.
The pair will be distributing the DLJ Produce Razzle Dazzle and Eat Well brands. These brands are known for offering high-quality table grapes with a naturally sweet taste and the expert care that goes into growing them.
"We are thrilled to forge this partnership with Royal Madera Vineyards,” said Bill Coombs, President and Chief Executive Officer of DLJ Produce. “It's a union that goes beyond business, rooted in a mutual respect for the land and the people who nurture it. Together, we are building a stronger supply chain rooted in excellence and sustainability within the produce industry. Our Razzle Dazzle and Eat Well brands are committed to providing the best customer experience with every purchase; this perfectly aligns with Royal Madera’s relentless pursuit of being the best grape grower globally.”
To see how this partnership continues to evolve, keep an eye on AndNowUKnow.
