Soli Organic Announces First-Ever Electric Truck Integration; Matt Ryan and Paul Rosa Discuss


Thu. August 15th, 2024 - by Chandler James

ROCKINGHAM, VA - This new partnership is sure to have the industry a-buzz, as Soli Organic has deployed a battery-electric truck within its fleet, a first-ever for the company, working with Penske Truck Leasing in this milestone.

Matt Ryan, Chief Executive Officer, Soli Organic
Matt Ryan, Chief Executive Officer, Soli Organic

"The addition of this new electric vehicle is a testament to Soli Organic's ongoing commitment to using innovation to help us advance our leadership in sustainability," said Matt Ryan, Chief Executive Officer of Soli Organic. "This trial will provide us with valuable insights into the operational efficiencies and environmental benefits of electrifying our supply chain."

This new innovation builds on Soli Organic’s continued commitment to sustainability, including route optimization for reduced emissions, growing fresh produce indoors close to major consumer markets to reduce food miles, and innovation with growing technology, among other developments.

Soli Organic has deployed a battery-electric truck within its fleet, a first-ever for the company (Photo credit: Penske)

This collaboration builds on the companies' shared commitment to transforming traditionally carbon-intensive industries to reduce environmental impact. With the integration of the Freightliner® eCascadia® vehicle into its Virginia-based logistics hub, Soli Organic has been able to enhance its distribution of fresh, organic, high-value produce while further decreasing its carbon footprint. The pilot will run for six months.

Paul Rosa, Senior Vice President of Procurement and Fleet Planning, Penske
Paul Rosa, Senior Vice President of Procurement and Fleet Planning, Penske Truck Leasing

"We are very pleased to support Soli Organic’s continued sustainability efforts," stated Paul Rosa, Senior Vice President of Procurement and Fleet Planning, Penske. “The Freightliner® eCascadia® is designed to deliver strong performance while minimizing environmental impact."

A press release mentioned how Penske Truck Leasing is Soli Organic’s primary provider for its end-to-end vehicle fleet, reaching critical distribution centers and more than 20,000 retail stores nationwide.

As the wheels continue to turn on this new partnership, ANUK will be there to report.