Super Starr International Brings Tropical Fruit to PMA Fresh Summit as First Time Exhibitor

Wed. October 18th, 2017 - by Eva Roethler

COLIMA, MEXICO - Seeking to strengthen the category, Super Starr International is bringing it’s safe, flavorful papaya varieties to PMA Fresh Summit. As a first-time exhibitor, Super Starr International is excited to bring a little piece of its tropical fruit heaven to New Orleans.

“We’re very fortunate to have maintained a healthy supply of safe papayas this season which can be accredited to our nutrient-rich volcanic soil in Colima,” said Lance Peterson, third generation farmer in Mexico and the U.S. and President at Super Starr International. “Now, we look forward to working with our retail partners to continue to strengthen category sales for this nutritious fruit.”

Super Starr Papayas to debut at PMA Fresh Summit

Papaya, often overlooked in fruit selection, is ranked as one of the most nutritious fruits by the Center for Science in the Public Interest because of its high content of vitamins and minerals, according to a press release. The fruit is traditionally served plain or cubed in fruit salads, and as of late, it has become popular to top the fruit with Tajin seasoning. Super Starr will tap into this trend at Fresh Summit by sampling fresh papaya with Tajin seasoning in the booth.

Focused on providing high-quality fruit to the marketplace, Super Starr’s papayas remain untouched from the salmonella outbreak linked to other Maradol papaya varieties earlier this year. Super Starr is able to provide secure supplies to retailers looking to stock their shelves with the sweet fruit. The brand has a steady supply of both Maradol and signature Royal Star papaya variety and looks forward to getting in front of consumers to encourage consumption after the outbreak.

Super Starr grows, packs, and sells its own product, to include Royal Star papaya variety, Maradol papaya, and Super Starr honeydew melon throughout the year. The brand will be sampling fresh papaya at PMA Fresh Summit in booth #3620.

For information or to schedule a meeting, please contact Lance Peterson at [email protected].  

Super Starr International