Atlas Produce Provides California Medjool Crop Upate
- by Melissa De Leon Chavez
BAKERSFIELD, CA - Atlas Produce continues to take the industry by storm. After an incredible summer, which saw the launch of its organic line and its entry into the grape market, it’s clear that the date provider has big plans for its future. Most recently, the team shared a Medjool date crop update for those retailers looking to start stocking up.
“Our Medjool Date crop is looking very good this year. We have had no late rains, which is a blessing so far. We should be in the harvest heavily in the next eight to 10 days,” Robert Dobrzanski, Founder, explained in a press release. “The weather has cooled down a bit, and the nights are cool. Without high humidity, we will have excellent quality. So far this year the size looks to be bigger than the previous year. All in all, it should be one of our best crops in the last five to seven years.”
Atlas’ fruit, which is packed and distributed under the Fresh Energy brand, continues to grow at a double-digit rate, Dobrzanski noted.
“Atlas Produce is committed to growing and packing the best tasting and most nutritious, large Californian Medjool dates in an ecologically sustainable manner. We are excited to continue to service our valued retail partners throughout the world,” he concluded.
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