SANTA PAULA, CA - Since 2015, Calavo Growers and The Viru Group have been bringing Peruvian avocados to market. As both companies enter another promising season, they look back on the standards of quality, sustainability, and social responsibility that connect them.
“Reaching 100 years as a trusted avocado supplier is a testament to the contributions of many people and industry partners. Our tremendous alliance with Viru is a shining example,” remarked Mike Browne, Executive Vice President of Sales and Operations, Calavo. “Their commitment to quality standards, sustainability practices, vertical integration, and passion for avocados aligns perfectly with Calavo's values, paving the way for continued growth in our Peruvian avocado program."
According to a press release, the collaboration is highlighted by updated co-branded cartons featuring both Calavo and Viru logos.
The partnership with Viru also guarantees a steady supply of high-quality Peruvian avocados during the transition period in Mexico’s avocado seasons, which occurs from May—September.
"Calavo has been instrumental in the growth of our avocado program. The mutual trust and confidence between our teams are invaluable as we plan for further expansion. Calavo shares our passion for the avocado business and has the expertise to support our ambitious goals,” added Viru’s Chief Executive Officer Yoselyn Malamud.
To learn more about this milestone, click here.
As always, ANUK will be on the lookout for the latest in the fresh biz.
