SALISBURY, NC - Food Lion has made the largest investment in its history, putting $250 million into the Raleigh, North Carolina market.
"Food Lion has been a proud neighbor in the Raleigh community for 40 years," Meg Ham, President of Food Lion, said in a press release, adding that this is a significant investment in the community to provide its consumers with a new grocery shopping experience where they can easily find fresh, quality products at affordable prices. “We invite our customers to come out and experience 'How Life is Better with the Lion' at Food Lion and let us know what you think of the new stores."
According to the release, the investment includes:
- Fully remodeling stores
- Lowering prices on thousands of items
- Fresher produce, an expanded selection of natural and organic items, quality meats, and a dedicated gluten-free section
- Investing in associates with promotions and hires
- Consumer-centric training for its 10,000 associates
- Investments in the community
"With every change we made in our stores, we had our customers at the forefront with a key focus on how we can better connect with those we serve to make their life a little easier and a little better," Ham said. "That's why we not only invested in the stores, but invested in promoting the great associates we already had at Food Lion and in new talent by redoubling our hiring efforts this year.”
Ham added that this was also why the company has formed a “big and lasting” partnership with a local food bank, and why it is celebrating the anniversary of four decades with a free grocery giveaway to the first 100 customers to come into the any of the greater Raleigh market stores tomorrow, October 14th.