Good Foods Promotes Danyel O’Connor and Juan Larios to Executive Team


Tue. November 13th, 2018 - by Jessica Donnel

PLEASANT PRAIRIE, WI - Good Foods recently announced the promotions of two members to the company’s executive team. Danyel O’Connor will be the Executive Vice President of Sales & Marketing and Juan Larios will be the Director of Mexico Operations.

Kurt Penn, Founder & CEO, Good Foods Group“Both Danyel and Juan bring a wealth of experience and passion to this executive team,” said Kurt Penn, CEO and Founder. “In addition to her considerable knowledge in sales and marketing, Danyel is an incredible positive force in the realms of innovation, talent-building and mentorship. Juan, who has more than three decades of specialized experience as a food professional, is uniquely suited for this role due to the depth, breadth, and quality of his work in this industry.”

O’Connor will report directly to Penn. According to a press release, she has an extensive specialty foods background. She has worked for Good Foods for more than nine years, during which she stepped up as EVP during a transitional period. Her role in the executive leadership will help drive the company’s strategic direction and drive profitable growth across its retail and foodservice channels.

Danyel O’Connor, Executive Vice President of Sales & Marketing, Good Foods“In this new role, I’m looking forward to the incredible opportunity I have to leverage a solutions-oriented approach to achieve and elevate Good Foods’ sales and marketing objectives,” said O’Connor. “I could not be more grateful to work alongside these phenomenal professionals in order to manifest the executive team’s vision for this company.”

Larios has a background as an industrial chemist and 30 years of combined experience leading operations teams and serving as a quality assurance technical service manager. He served in his previous role for 20 months before being promoted to Director of Mexico Operations, for which he will be primarily focused on expanding the company’s guacamole production in Mexico.

The company recently announced the promotions of Danyel O’Connor to Executive Vice President of Sales & Marketing and Juan Larios to Director of Mexico Operations

“Given our physical presence in Mexico beginning in September of last year, we are making a big move toward becoming international leaders in guacamole production and within the next 5 years,” Larios said. “I look forward to helping Good Foods advance our mission to provide healthy, wholesome food to our community while engaging in environmentally responsible practices.”

Congratulations to both Danyel and Juan!

Good Foods