Hazel Technologies Partners With Sysco and Avocados From Mexico; Julie Olivarria and Alison Snowden Comment
CHICAGO, IL - Assembling a team that could rival those stepping on the field at SoFi Stadium for the Big Game, Hazel Technologies has joined forces with Sysco and Avocados from Mexico to help provide protection for their Super Bowl Gametime Guac Box kit. Available to Sysco customers from February 6–12, each box will hold a Hazel 100™ sachet to guarantee the Hass avocados inside are ready to be turned into delicious guacamole.
“At Sysco, our mission is delivering success for our customers through industry-leading people, products, and solutions,” commented Julie Olivarria, Vice President, Produce, Sysco. “Hazel is an innovator in quality tech, and we are excited to team up on our Gametime Guac Box to support our customers in bringing consumers a premium eating experience at home. This partnership helps reduce food waste and make this year’s celebration more sustainable.”
Sysco’s Gametime Guac Box contains Hass avocados, yellow onion, lime, jalapeños, Tajin® seasoning, and an easy-to-follow recipe card that consumers can use to make restaurant-quality guac for their Super Bowl spreads. According to a press release, Hazel® will keep the produce in every kit fresh so that, come game time, their dip is ready to be indulged in.
On average, Americans consume approximately 8 million pounds of guacamole on a typical Super Bowl Sunday, noted in the release. As COVID-19 has led to an increase in delivery and takeout orders, restaurants are trying to avoid the oxidization that occurs once guacamole is made, which makes the dishes hard to deliver. Enter Sysco and Avocados from Mexico, who took on the challenge with an out-of-the-box solution—or in-the-box in this case.
“We are nearly doubling the amount of avocados that will be consumed as part of Sysco’s 2022 Gametime Guac Box campaign,” added Alison Snowden, Foodservice Sales Manager at Avocados from Mexico. “We understand that the Super Bowl is the #1 guacamole occasion of the year and the right ripeness is essential to making delicious guacamole at home. We think the combination of our strong marketing program, Sysco’s dynamic customer base, and Hazel’s quality technology will allow us to break new records for this year’s big game.”
To avoid the guacamole turning brown, Hazel’s proprietary Hazel 100™ will protect the avocados, creating up to a 3-day delay in ripening while helping to maintain flavor. In the end, consumers will receive the avocados right as they are in their ready-to-eat stage.
Last year, the Gametime Guac Boxes sold out in the blink of an eye. So, get your hands on this guac before its gone!