HEB has launched an online college dorm guide for the back-to-school season. The H-E-B “Gear Up” guide features national brands, as well as “All About You,” H-E-B’s private-label college merchandise line. All About U offerings include dorm necessities like comforters, pillows, towels, waste baskets and storage containers. As part of a complementary online sweepstakes, H-E-B will give away a shopping spree for back-to-school supplies, as well as a year’s worth of groceries.<hr class="legacyRuler"><hr class="invisible minimal-padding">
