SACRAMENTO, CA - Raley’s Family of Fine Stores announced that it has hired retail veteran of more than 25 years Keith Knopf as its new Chief Operating Officer.
"I am a strong believer in delivering a personalized customer experience and involving team members in the company's vision," Knopf said, according to a Rocklin Today report. "It's exciting to join a company with values that align with my own."
Having worked as Vice President of Store Operations for Macy’s for 16 years, as well as working for nearly 8 years as the Senior Vice President of Retail Operation and Omni Channel Store at Kohl’s, this appears to be a jump into the grocery industry for Knopf. Holding a Master’s of Business Administration, Finance from St. Louis University, Michael Teel, President and CEO of Raley’s, seems confident it’s a leap Knopf will make successfully.
"Keith is the perfect addition to the Raley's family," Teel said, according to the report. "With a focus on operational efficiency, Keith is uniquely qualified to drive strategic initiatives and accountability within the organization. I have tremendous confidence that Keith's customer-centric approach will be extremely valuable as Raley's continues to grow."
Chief Operating Officer Knopf will be responsible for overseeing daily corporate operations, sales, merchandising, marketing and advertising for the California retailer.
