Trinity Fruit Company Reveals New Look for Buddy’s Mandarins & Citrus Packaging; Gunner White and Angela Hernandez Comment

FRESNO, CA - Trinity Fruit Company is excited to announce the new look of its Buddy’s brand, debuting mandarins and full citrus line with a new logo and all-new packaging this November.

“We are really excited as a company to continue to grow our citrus program and to showcase our new look for our brand and packaging,” explains Gunner White, Vice President of Trinity Fruit.

“This was a very fun project that we worked on collectively as a team,” says Angela Hernandez, Vice President of Marketing, in the recent release. “So much thought went into the brand and gave Buddy’s more of a personality as the consumers’ ‘snack-time sidekick.’ Our goal for this refresh was to create something that resonates with all shoppers including moms, college students, wellness enthusiasts, and even children, and to bring fun and bold colors to produce departments to entice shoppers to grab that snack-time sidekick.”

Trinity Fruit Company is a premium citrus grower/packer/shipper featuring conventional and organic easy peel mandarin varieties, specialty mandarins like page, dekopon, and gold nugget varieties, lemons, cara cara navels, blood oranges, navel oranges, minneolas, and more. Trinity is also offering support for Buddy’s promotional efforts including digital campaigns, in-store demos, display bins, and giveaways. Custom POS is also available.

Trinity Fruit Company is a family-owned grower, packer, and shipper of fresh, dried, and frozen fruits, as well as premium refrigerated juices, delivering Fruit for Every Season™. The company is renowned for its dedication to quality, innovation, and sustainability, ensuring its customers enjoy the best nature has to offer. For more information about Trinity Fruit Company and its full commodity portfolio, visit www.trinityfruit.com.