ONTARIO, CANADA - Back in April, Westmoreland Topline Farms brought its new Plastic-Free English Cucumbers to the Canadian Produce Marketing Association (CPMA) Trade Show and Expo in partnership with Apeel Sciences. Now, the two have made their next exciting announcement, revealing that the new offering will be shipping to retailers in the United States and Canada starting this month.
“With us shipping out our Apeel-Protected English Cucumbers to Canadian and American retailers in June, consumers will have a unique opportunity to bring home the refreshing flavour of English cucumbers without the need for single-use plastic, which would end up in a landfill, or even the oceans,” said Dino DiLaudo, Vice President of Sales and Marketing at Westmoreland-Topline. “Our retail partners are continually challenging us to develop more sustainable packaging for our fresh, greenhouse-grown English cucumber, Apeel Sciences has the solution that will allow consumers to move away from single-use plastic covered English Cucumbers without loss of flavor, quality, or shelf-life.”
Apeel and Westmoreland are ready to launch commercial volumes of English cucumbers free from single-use plastics for the first time in 35 years, a press release explained. Using materials that exist in peels, seeds, and pulp of all fruit and vegetables, Apeel creates a protective seal that keeps moisture in and oxygen out.
In collaboration with Bandall Canada, Westmoreland developed a 100 percent recyclable paper replacement for the triple-wrapped English cucumber value pack, which will negate the need for a second plastic over-wrap.
“We’re excited to bring Apeel-protected English cucumbers to more consumers through our partnership with Westmoreland-Topline,” added Apeel’s Vice President of New Products Ravi Jolly. “With consumers looking for simple ways to shop more sustainably, removing single-use plastics in the produce department just makes sense. Apeel’s unique plant-based protection keeps cucumbers just as fresh as plastic wrap, resulting in less food waste and less plastic pollution.”
What will be the next innovation from these two partners? Stay tuned as ANUK reports.