Brighter Bites Named Strategic Partner of MyPlate.gov; Rich Dachman Details


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Thu. February 8th, 2024 - by Peggy Packer

HOUSTON, TX - Keeping healthy eating habits top of mind, Brighter Bites has entered into a strategic partnership with MyPlate.gov. Through this collaboration, the nonprofit will stand alongside other impactful organizations and companies to elevate the USDA’s Dietary Guidelines for Americans.

Rich Dachman, Chief Executive Officer, Brighter Bites
Rich Dachman, Chief Executive Officer, Brighter Bites

“We are proud to be a partner of an organization that not only matches our mission but also reaches so many families and individuals nationwide with an approachable guide to healthy eating,” said Rich Dachman, Chief Executive Officer of Brighter Bites. “As we continue to grow our program and reach more families nationwide, we are honored to be surrounded by so many other companies with similar goals. What an exciting and impactful group to join!”

MyPlate strategic partners include a variety of national organizations such as food retailers, restaurant chains, media outlets, healthcare corporations, food manufacturers, and more. According to a release, the mission of the program is to encourage healthier eating habits and choices, which aligns with Brighter Bites’ work.

Brighter Bites has entered into a strategic partnership with MyPlate.gov

The MyPlate website provides important information on why food choices matter, as well as resources to help make small choices that greatly benefit the overall well-being of an individual. MyPlate’s recipe for healthier eating starts with taking a look at how consumers fill their plates.

“We look forward to promoting MyPlate’s nutritional messaging alongside our content to continue showing people how beneficial it is to choose the food you consume wisely and purposefully to support a healthy lifestyle,” added Dachman.

Keep reading AndNowUKnow for more of the latest on industry partnerships and collaborations.