<p><strong>Eden Prairie, MN</strong><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">With National Watermelon Month underway, C.H. Robinson is giving the industry a solution to a challenging watermelon supply chain. While watermelon imports from Mexico are available year round, harvest times for watermelons grown in the U.S. vary by location, making it tricky for retailers to keep up with shifting supply. Retailers are also in need of deliveries that sync up with holiday watermelon promotions and require frequent product shipments during the warm summer months to meet shopper demand.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">To help retailers secure a consistent supply of watermelon year round, C.H. Robinson works closely with Timco Worldwide as well as a number of other watermelon growers across the country to make sure product shipments arrive on time and are of high quality. C.H. Robinson is also dedicated to providing marketing support to busy growers and shippers and created the Pink Ribbon Watermelon program in 2007 to promote the watermelon as a cancer risk reducing agent due to the fruit’s high levels of lycopene. When retailers participate in the Pink Ribbon Watermelon program, C.H. Robinson donates $2.00 for every bin sold to breast cancer charities. Consumers and retailers alike are responding positively to the program, which continues to foster awareness of the benefits of consuming watermelon via store promotions and social media outreach.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.chrobinson.com/" target="_new"> C.H. Robinson </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
