<p><strong>Edinburg, TX</strong><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Crescent Fruit & Vegetable has launched its new consumer focused website. The new resource is geared toward today's fresh produce consumers, according to a press release. The new website is www.moonlitfarms.com and delivers high graphic content that endeavors to attract and educate consumers while also drawing attention to the “Sweet & Savory” characteristics of ruby red watermelons and plump, flavorful onions. The website shares the name of Crescent Fruit & Vegetable’s consumer brand.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> The site features a categorized recipe section, complete with images of the finished recipes. The new innovation also contains a “Farms” section and explains how and where their watermelons and onions are grown. It will also feature a graphic story depicting their journey from planting to purchase. The website also includes links to Facebook, Twitter, and Pinterest, allowing consumers to further engage with the Moonlit Farms brand.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Amy Gates, Co-Owner of Crescent Fruit & Vegetable, stated, “We built MoonlitFarms.com in order to provide our customers and consumers with a direct connection to us, our farms and our products.” She continues, “At the same time, with this new website, and throughout all our communications, we want to showcase the versatility of both watermelons and onions and create new culinary opportunities for consumers.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> Additionally, the new Moonlit Farms website will feature a trade-focused site to accompany the consumer focus, for fresh produce industry professionals who want to connect with the company.</p><hr class="legacyRuler"><hr class="invisible minimal-padding">
