Foxy Produce Wins Joe Nucci Award for Produce Innovation at the New York Produce Show and Conference


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Wed. December 10th, 2014 - by Andrew McDaniel

SALINAS, CA – Foxy Produce was awarded the Joe Nucci Award for Product Innovation by the New York Produce Show and Conference. 

According to a press release, the award, which honors companies for product innovation in service of expanding fresh fruit and vegetable consumption, recognized Foxy Produce for the development and introduction of its new, organic, non-GMO vegetable called BroccoLeaf™.

Matt Seeley, Vice President of Marketing

Foxy Vice President of Marketing, Matt Seeley, said, “We are so thrilled to have received this award and want to thank the New York Produce Show for their recognition of the BroccoLeaf and Foxy Organics. A special thank you to Lorri Koster of Mann Packing who presented the award to us and to Joe Nucci for having paved the way in product innovation.”

As we previously reported, BroccoLeaf contains all of the major vitamins, minerals and health benefits of broccoli, plus the lighter and sweeter taste. Labs tests showed that BroccoLeaf:

  • Provides an excellent source of Calcium
  • Is an excellent source of Antioxidants---Vitamin A & K
  • Delivers an adult dose of Vitamin C
  • Is packed with Folate, a key nutrient for heart health and pregnancy
  • Contains phytonutrients which include the 3 cancer fighting Glucosinates

BrocoLeaf made its retail debut in October of this year and is currently available nationwide, and distribution is continuing to grow.

Congratulations on the award, Foxy Produce!

Foxy Produce