<p> Frieda’s is launching a new social media giveaway campaign to encourage shoppers and retailers to show their appreciation for Produce Managers and help kick off Love Your Produce Manager® Day on April 2. From March 25 through April 2, shoppers will have the opportunity to win a prize for themselves and their favorite Produce Manager by posting a shout-out to a Produce Manager on Facebook, Twitter, and Instagram with the hashtag #LYPM. Three sets of winners will be announced by Frieda’s on April 3, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> “Produce Managers are your ‘fresh advisors,’” said Karen Caplan, President and CEO. “Whether you need to locate some Purple Asparagus, pick the perfect Papaya, or get usage ideas for Cape Gooseberries, your Produce Managers can help you explore and find your new favorite produce item. After all, none of those items would be in your stores at all if it weren’t for the conversation Produce Managers have with their shoppers!”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Love Your Produce Manager® began in 2012 in honor of Frieda’s 50th anniversary, and the day aims to shine the spotlight on Produce Managers who play a key role in making a variety of unique fruits and vegetables available to U.S. supermarkets.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"> Don’t forget to mark your calendars!</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.friedas.com" target="_new"> Frieda’s </a></p><hr class="legacyRuler"><hr class="invisible minimal-padding"><hr class="invisible minimal-padding">
