Frontera Produce Kicks Off 20th Year by Unveiling Newly Designed Website


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Wed. February 13th, 2013 - by Jordan Okumura-Wright

<p style="text-indent:0px; line-height:12px;"><span style="font-weight:bold;">Edinburg, TX-</span><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">By ANUK Staff<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">02.13.13</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>Frontera Produce is kicking off its 20th year of supplying the fresh produce industry by unveiling their newly designed, innovative website. The website's debut is only the start on a year-long 20th Anniversary celebration. The site highlights the company’s main product lines – tropicals, melons, ethnics and Texas-grown produce – along with Frontera's values and team members and a continued focus on direct consumer-connectivity, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img src="https://cdn.andnowuknow.com/legacyWriterImages/fronteraban0201313.jpg" alt="Frontera" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">“We’re very humbled that we are able to reach this exciting milestone,” Will Steele, President and CEO of Frontera Produce said. “We owe our longevity to so many people – our employees, our customers and an entire industry that has supported us throughout our journey.”<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">Frontera's website will operate as the company’s communications hub and will consistently feature a wide variety of promotions throughout 2013.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img src="https://cdn.andnowuknow.com/legacyWriterImages/fronterabody0201313.jpg" alt="Frontera" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"> “We’re looking forward to introducing new types of consumer promotions this year,” said Amy Gates, Executive Vice President for Frontera Produce. “We hope our approach will complement our online marketing strategy by strengthening our relationships with both our retail partners and consumers, particularly our local consumers across Texas.”</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href="http://www.fronteraproduce.com/products" target="_new"> Frontera Produce</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">