GrubMarket Acquires Fresh Tex Produce
- by Jordan Okumura
SAN FRANCISCO, CA - Aren’t we always telling you guys that GrubMarket is on an acquisition roll? It seems that every other week the distributor is snapping another piece of the grocery pie, and this time, it’s entering into the Texas market for the first time ever. Acquiring Fresh Tex Produce, GrubMarket is well on its way to becoming a national superstar.
"Fresh Tex Produce is a remarkably reputable and long-standing wholesome produce provider in the Texas region. They work directly with an incredible variety of farmers in the region, and really take pride with supplying healthy, fresh produce with the highest standard of quality and sustainability. We are delighted to welcome them to the GrubMarket family. Together, we will build a greater customer base and a stronger supplier network in the food ecosystems of Texas and nationwide," said Mike Xu, CEO of GrubMarket.
The acquisition of Fresh Tex Produce will deepen GrubMarket's expertise and extend its geographic reach to Texas, a press release noted. As one of the fastest growing areas in the United States, this move is a strategic gold mine of opportunity. GrubMarket explained that it will continue bolstering its presence in the region.
"We are excited to join the GrubMarket family and embrace the new growth opportunities that GrubMarket's technology and network will bring. Delivering fresh food is more than just a job, it's our lifestyle. Conscientiously partnering with growers who manifest integrity in their harvest commits us to furnishing the finest grade of fruits and vegetables. We were thrilled to learn that GrubMarket shares this same value of partnering with farmers on their platform and supporting the integrity and sustainability of healthy fresh food developed from seeds to table," said Kenny Alford, CEO of Fresh Tex Produce.
Fresh Tex Produce will remain based in Alamo and will continue to be managed by its current leadership team. The company was founded in 1999 by Alford and Jesus Falcon and directly partners with growers in the region to supply high-grade wholesome produce from seeds to table.
Fresh Tex Produce also makes use of the cutting-edge ProduceFresh system to maintain the nutritional integrity and aesthetic qualities of the produce while reducing its carbon footprint.
An exciting partnership all around! Who will GrubMarket snap up next? AndNowUKnow will keep our eyes peeled.