GrubMarket Expands AI Product Suite for the Food Supply Chain; Mike Xu Shares


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Wed. January 31st, 2024 - by Jenna Plasterer

SAN FRANCISCO, CA - When we see GrubMarket’s name in our inbox, we know we are in for a treat. Most recently, the wholesaler released a novel integration between GrubMarket AI and WholesaleWare, its cutting-edge and proprietary software-as-a-service platform.

Mike Xu, Chief Executive Officer, GrubMarket

"The latest release of our GrubMarket AI integration with WholesaleWare is an exciting evolution of our rapidly expanding AI product suite. As the first mover in offering enterprise AI technology to the food supply chain industry, our vision is to make revolutionary AI technologies widely available to the food supply chain industry. We started last year with the launch of our groundbreaking Farm-GPT product for growers, and now we will arm both fresh food buyers and sellers with wholesale pricing insights that will save them enormous amounts of time and money in their operations," said Mike Xu, Chief Executive Officer.

This purpose-built GrubMarket AI integration leverages the power of generative AI to provide both buyers and sellers on WholesaleWare immediate access to wholesale market pricing data for thousands of products. Directly integrated into the WholesaleWare user experience, GrubMarket AI will surface relevant pricing data for the same and similar products, so that sellers can gain insights into fair market pricing while entering sales orders. A press release stated that this can be particularly helpful to businesses selling new or specialized products, where there are limited reference points available, but pricing decisions need to be made quickly.

GrubMarket has released a novel integration between GrubMarket AI and WholesaleWare, its cutting-edge and proprietary software-as-a-service platform

The AI will surface relevant market data for both FOB and delivered costs, so buyers can more effectively negotiate with vendors while placing purchase orders. The application of this tool enhances the broader functionality of WholesaleWare while helping users make more accurate pricing and costing decisions more quickly with relevant market insights. Negotiations on both the buying and selling sides are streamlined, forging deeper trust and stronger relationships.

The integration solidifies GrubMarket's position as one of the food industry's most influential digital transformers and technology enablers. Going forward, GrubMarket will continue to expand its transformative AI product suite with powerful analytics tools.

Access to the GrubMarket AI integration is available to both existing and new WholesaleWare customers. For more information or to sign up, click here.

Stay tuned for more updates from this growing wholesaler.