Ippolito International's Lara Grossman Discusses Upcoming Organic Produce Summit
SALINAS, CA - If organic is on your mind, you’re surely not alone, as all across the industry, buyers and suppliers are gearing up to talk organics at the upcoming Organic Produce Summit (OPS). Ippolito International is among the industry aces who will be in attendance, showing off its growing prowess in the ever-evolving sector.
“Ippolito is committed to the organics category,” Lara Grossman, Director of Marketing, imparts to me ahead of the show. “We continue to develop our organic program with key categories, in both the retail and foodservice channels, and our flagship product, Brussels sprouts, has a newly-launched year-round organic program.”
Ippolito International’s organic portfolio currently includes asparagus, broccoli, celery, chopped greens, tender leafy salads, and as mentioned, Brussels sprouts. With these organic offerings in tow, the provider supports its customers with a continuous supply of fresh vegetables year-round.
As its portfolio continues to evolve, Ippolito International has its sights set on bolstering its organic program across retail and foodservice, a strategy that will definitely be made evident at this year’s OPS. As Lara explains, OPS brings a host of opportunities to attendees due to its primary focus on the organic sector and uplifting the category.
“The key benefit of attending the Organic Produce Summit is its essential focus on this unique category,” Lara continues. “No other show takes this focus into as much depth as OPS, bringing in top thought leaders as well as top customers to sift through the latest data and learnings about organics.”
To find out more, stop by booth #809 and get a closer look at what the company has to offer.
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