SALINAS, CA – Continuing its emphasis on fresh produce and the organic marketplace, Organic Produce Summit announced that Juicero CEO and Founder, Doug Evans, has been added as the final keynote speaker for this year’s upcoming event in Monterey, CA, from July 13-14.
“A core passion and purpose of mine is to drive the demand for organic produce. It’s an honor to be part of this summit with so many esteemed farmers, packers, and industry experts,” said Evans.
A long-time advocate of organics and raw food, Evans has served most recently as the Founder for Juicero, an at-home cold press juicing system.
Along with Evans, the Organic Produce Summit stated in a press release that other presenters for the event are as follows:
- Laura Batcha: President of the Organic Trade Association
- Chad Hagen: Vice President of Consumer Products, SunOpta
- Mark Bittman: Co-Founder of Purple Carrot, former New York Times columnist
As we previously reported, the day-and-a-half long event will mark the first occurrence of the organic fresh produce-centered celebration. The summit reported that exhibit space has already sold out, and confirmed that 45 different retail and buying organizations will attend.
The Organic Trade Association is in the process of finalizing a series of three educational seminar sessions featuring established industry educators and leaders as panelists. The association is planning a fourth session on the e-grocery and organic produce sector, with the following participants:
- Tony Stallone: Vice President of Merchandising, Peapod
- Mike Buffington: IdeoClick
- Thaddeus Barsotti: Co-CEO, Farm Fresh to You
- Kevin Coupe, panel moderator: Founder, The Morning News Beat
The Organic Produce Summit is sponsored by Taylor Farms and Braga Fresh, and includes other major sponsors such as Tomorrow’s Organics, VBZ & Sons, Homegrown Organic Farms, Earthbound Farms, and Driscolls.
To view a list of those attending the event, with coverage through the U.S. and Canada equaling over 23,000 stores, click here.
Stay up-to-the-minute with AndNowUKnow as we continue to report on the inaugural event, and other announcements in the organic produce sector.
