<p style="text-indent:0px; line-height:12px;"><span style="font-weight:bold;">Santa Paula, CA-</span><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">By ANUK Staff<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">1.25.13</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p>In the wake of its new marketing campaign, Unleash the Power of Lemons, Limoneira recently announced a partnership with five Tokyo and Osaka-based experts in the areas of health, beauty, food and drink, lifestyle, and cleaning to promote the versatility of lemons, according to a press release.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img src="https://cdn.andnowuknow.com/legacyWriterImages/hl_limoneira_jan_2013_BANNER.jpg" alt="Images012813" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">The experts are passionate local opinion leaders who’ve paired with Limoneira to provide tips, uses, recipes, and more on the company’s website: www.limoneira.com/unleash. In the past, Limoneira has paired with experts in L.A., Chicago, and New York City, and plans to continue the trend in Miami, Toronto, and Montreal.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img src="https://cdn.andnowuknow.com/legacyWriterImages/Lemon Header Cards Generic Sunburst(1).jpg" alt="Images012813" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">"The local leaders we've paired with are the movers and shakers in their industries, and they're experts in using lemons in a variety of innovative and fun ways," says Harold Edwards, Limoneira's CEO. "We believe the campaign is a way to help drive consumption for our lemon business."<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">The Japanese experts include Dr. Yukio Hattori, founder of Hattori Nutrition College; Author Naomi Moriyama; Dr. Chiaki Kawashima, skin care expert; Kojiro Tomoshige, flower expert; and Yuko Tsuouka, founder of Clean Planet Cleaning.<hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding"><img src="https://cdn.andnowuknow.com/legacyWriterImages/333278_10150299469135740_2054335397_o.jpg" alt="Images012813" /><hr class="legacyRuler"><hr class="legacyRuler"><hr class="invisible minimal-padding">"Lemons are one of the most versatile items in the produce department," says Alex Teague, COO. "Our Unleash the Power of Lemons campaign takes advantage of today's technology, and it's fun, informative, and easy. Everyone knows that lemons are a great recipe ingredient and enhancer, but they also have many uses in the areas of health, lifestyle, beauty, and cleaning."</p><hr class="legacyRuler"><hr class="invisible minimal-padding"><p><a class="btn btn-sm btn-primary col-lg-12" style="white-space: normal;" href=" http://www.limoneira.com/unleash target="_new">Limoneira</a></p><hr class="legacyRuler"><hr class="invisible minimal-padding">
